This Week in Dubai Summer Surprises: Concerts, Comedy and the Launch of the City’s Biggest Summer Sale

From 18 to 24 July, the city turns up the fun with Bollywood brilliance, international stand-up, family fitness, summer camps, and unmissable chances to shop and win, with discounts of up to 90 per cent across Dubai

Dubai, United Arab Emirates, 17 July 2025: Dubai Summer Surprises (DSS) 2025 shifts into high gear this week with the launch of the highly anticipated Great Dubai Summer Sale (GDSS), bringing unbeatable bargains, exciting activations, and mega raffle opportunities across the city from 18 July to 10 August. This week, the DSS calendar also serves up an electric mix of concerts, comedy, mall fun runs and immersive family adventures, ensuring there’s something to discover, enjoy, and win every single day.

Great Dubai Summer Sale

BRAND NEW THIS WEEK

The Laughter Factory

Shreya Ghoshal Live in Dubai

Dubai Hills Mall Indoor Run powered by SKECHERS

Arabic Nostalgic Hits 360°

ENDLESS MODESH FUN

Modesh Splash Park

Modesh & Dana Appearances

Modesh Summer Pass

Modesh & Dana at ROXY Cinemas

Modesh & Dana in Osteria Mario

RETURNING FESTIVAL FAVOURITES

Bikeera Saturday Al Qudra Community Ride

Viva La Frida

Archaeology Adventures Summer Camp

Future Cultural Guides Summer Camp

Dubai Municipality Summer Camp

Bel Remaitha Summer Camp

DSS Entertainer

Hotel Offers

Spa Offers

Attraction Offers

Dubai Summer Surprises 2025 is supported by Key Sponsor Commercial Bank of Dubai and Strategic Partners which include: Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza), Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, DHAM (Al Seef, Bluewaters, Ibn Battuta Mall, Nakheel Mall, and The Outlet Village), Emirates Airline, ENOC, e&, Majid Al Futtaim (City Centre Deira, City Centre Mirdif, Mall of the Emirates), Merex Investment (City Walk and The Beach, JBR), and talabat.

For more information, visit the Dubai Summer Surprises website and follow @DubaiFestivals on Instagram and TikTok.

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About Dubai Summer Surprises 2025:

Dubai Summer Surprises (DSS) 2025 takes over the city for its 28th edition from 27 June to 31 August, showcasing the summer as one of the best value times of the year to experience Dubai. Organised by Dubai Festivals and Retail Establishment (DFRE), the most value-packed edition of DSS this year promises a summer well spent for everyone with thousands of offers and things to do for 66 non-stop days. For the first time ever in DSS history, the city’s retail sector is anchored around three distinct shopping seasons – Summer Holiday Offers from 27 June to 17 July, Great Dubai Summer Sale from 18 July to 10 August, and Back to School from 11 to 31 August. Each period unlocks exclusive new retail promotions, spectacular mall activations, and life-changing raffles, alongside world-class gastronomy, hospitality, indoor family fun, and a packed events calendar. Bringing together a mix of not-to-be-missed, brand-new experiences and returning festival favourites for every preference and price point, there are endless reasons to stay, play, shop, and celebrate an exciting summer season together. DSS 2025 truly delivers unforgettable moments for everyone, whether families, friends, couples, residents, or visitors.

About Dubai Festivals and Retail Establishment

Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai’s Department of Economy and Tourism (DET), is responsible for developing Dubai’s retail and festival sectors and supporting the positioning of Dubai as a world-class tourism destination with year-round family entertainment, shopping and events.

For further information, please contact:

Dubai Economy and Tourism

mediarelations@dubaidet.ae

[+971] 600 55 5559