RIYAZ International and Jin Jiang Hotels China Region Sign Strategic Partnership to Expand Cross-Border Hospitality Across Southeast Asia

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 2 September 2025 – Malaysian-owned hospitality group, RIYAZ International Sdn. Bhd., has formalised a strategic partnership with Jin Jiang Hotels China Region to launch RJJ Hotels Sdn. Bhd. and expand its footprint across Southeast Asia and the wider Asia Pacific region.

The milestone was celebrated at a signing and launch ceremony at the Malaysia International Trade and Exhibition Centre (MITEC), officiated by YBhg. Dato’ Hairil Yahri Yaacob, Secretary General, Ministry of Investment, Trade and Industry on behalf of YB Senator Tengku Datuk Seri Utama Zafrul Aziz, the Minister of Investment, Trade and Industry of Malaysia, who also delivered the keynote address. The event brought together more than 400 industry stakeholders, underscoring confidence in Malaysia as a hub for tourism, hospitality, and cross-border investment.

The programme opened with remarks by Dato’ Sri Shaheen, Group Managing Director RIYAZ International and RJJ Hotels, followed by Zhou Wei, Vice President of Jin Jiang International.

Agreements included:

The MLA was signed by Dato’ Sri Shaheen and Zhang Zhonghao, Senior Vice President of Jin Jiang Hotels China Region, and witnessed by Zhao Qi, Party Committee Secretary and Chairman of Jin Jiang International, with senior representatives from RIYAZ and Jin Jiang International.

These signings mark the launch of RJJ Hotels as a platform to accelerate regional growth and investment, strengthening hospitality flows beyond Malaysia and China.

Founded in 2008, RIYAZ International has built a reputation through its award-winning portfolio including The RIYAZ, Dash, The Pure and AQVA.

Jin Jiang Hotels China Region is part of Shanghai Jin Jiang International Hotels Co., Ltd., one of the world’s leading hotel groups. With more than 17,000 hotels and 1.6 million rooms across 55 countries, its portfolio spans premium, midscale and economy brands. Through RJJ Hotels, five of its established brands — Metropolo Jinjiang Hotels, Lavande Hotels, Jinjiang Inn, Ginco Hotel and Renjoy Hotel — will be introduced to Southeast Asia, catering to diverse travel needs across business and leisure segments.

Quotes

RIYAZ International and Jin Jiang Hotels China Region reaffirm their commitment to sustainable hospitality growth, with Malaysia as the anchor and Southeast Asia as the next frontier.

Hashtag: #RIYAZInternational #JinJiangHotels

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